Celebrate fitness in style with Power Mac Center as the most reliable Apple partner in the Philippines officially introduces the Misfit Shine personal activity tracker today at its SM Aura Premier store. Power Mac Center now offers the most elegant and sophisticated fitness tracker in the market, inspiring Apple users in the country to enhance their fitness experience every day.

The Misfit Shine Launch showcased product demonstration and trial for invited guests comprised of Power Mac Center and Misfit local distributor Waido Marketing and Distribution, Inc. executives, corporate partners, media representatives and store clients.

“Power Mac Center welcomes Misfit Shine as a sophisticated addition to the array of high-quality third party products that we proudly carry in our retail locations nationwide. The arrival of Misfit Shine is an exciting time at Power Mac Center since it supports our philosophy to provide innovative products that appeal to our clients’ discerning tastes and styles,” said Power Mac Center Marketing Director Joey Alvarez.

With its sleek and compact design, Misfit Shine is a premium fitness device that effortlessly combines aesthetics with functionality to deliver its most valuable features. Misfit Shine allows users to set their fitness goals and actually monitor their progress in achieving these goals.

The device can be configured to accurately record the user’s varying physical activities in different levels—be it walking, running, swimming or even sleeping—and track the user’s progress on a daily basis through health indicators and activity data.

Enhancing Misfit Shine’s range of features is its iOS compatibility. Patrons can seamlessly sync their Misfit Shine with their iPhone, iPad, iPad mini or iPod touch, making it an ideal fitness accessory for Apple customers who foster active and healthy lifestyles.

Resistant and waterproof, Misfit Shine can be comfortably worn on any clothing using the magnetic clasp or as a bracelet using the rubberised plastic wristband. Misfit Shine is available in Jet, Grey, Topaz and Champagne colors.

“Fitness is a fundamental concept in attaining one’s wellbeing, and Misfit Shine certainly ups the ante in the fitness device industry as it integrates product technology with style. With Misfit Shine, Apple users are outfitted with a fashionable and practical tool that delivers health and wellness solutions,” said Misfit Wearables Channel Manager Aurelien Joly.

Be elegant and stylish as you take on your fitness challenge with Misfit Shine available at Power Mac Center. For more information, visit any Power Mac Center store, log on to www.powermaccenter.com or www.misfitwearables.com.