Lazada holds first app-exclusive sale on May 21, with four days of promos
Lazada kicks off its Big App Sale on 21 May 2015. The four-day event promises to bring the best mobile app-exclusive promotions across all product categories to consumers in the Southeast Asia.
Growing Lazada mobile app user base
Since the company launched the Android app in June 2013 followed by the iOS app in January 2014, mobile app downloads have reached over 11 million to date in the region. The Android app has consistently ranked among the daily top four shopping apps in Southeast Asia. In April this year, the iOS app has been featured as a recommended shopping app about 70 times daily on the regional App Store.
The Lazada Big App Sale
The Lazada Big App sale kicks off on May 21. App users can enjoy crazy deals each day at 9am, 12pm, 6pm and 9pm. For additional value, Lazada app users can enjoy an extra 10% discount off a selected category every day, and vouchers giveaways. There will also be a ‘PhP 99 Store’ with 100 deals priced at only PhP 99.
Sunday Globe Promo
Lazada Philippines is also excited to announce the first-ever Globe Sunday promo where an exclusive 10% discount voucher will be available to Globe prepaid, postpaid, TM and Tattoo customers on Sunday, May 24. This additional discount is valid for purchases made on the Lazada Mobile App and is applicable on all items. Globe Sunday is the first exclusive promo to run after the recently signed partnership between the country’s no.1 mobile brand Globe Telecom and the largest e-commerce player, Lazada Philippines.
“Certainly mobile shopping is more convenient and hassle-free, and that is why we think it’s bucking traditional shopping trends when it comes to gender. With an average time spent per session by mobile app shoppers being under ten minutes, it clearly beats travelling out and navigating the crowd in physical malls,” said Inanc Balci, CEO of Lazada Philippines.
The Lazada Philippines Team, from Left to Right: Duri Granziol (Chief Commercial Officer), Pio Feliciano (Sr. Vice President Operations – Customer Care), Tristan de Belloy (Online Marketing Head), and Arvi Lopez (Public Relations and Media Manager).
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