If one thinks the Christmas season is nothing but a time for expenses, think again.  eToro, the multi-asset investment platform, has launched a portfolio for shopaholics just in time for Christmas. The ‘shopping cart’ portfolio lets investors back some of the world’s fast-growing retail companies without being hit with the usual fees that come with buying shares and funds. 

By investing in the portfolio, investors gain exposure to global e-commerce brands such as Amazon, Chinese e-commerce giant Alibaba, sportswear retailer JD.com and eBay Inc., all market leaders in the global retail sector. Other companies included in the portfolio are ASOS, Spotify and Etsy. 

The total market capitalisation of the 25 stocks in the portfolio exceeds US$1.9 trillion, more than the total annual output of the Brazilian economy. 

The launch comes at a time when shoppers worldwide are spending more and more money online. Therefore, the portfolio is filled with firms with strong e-commerce offerings. According to Statista, at least 2.05 billion people have purchased goods and services online by 2018. 

Yoni Assia, CEO and Co-founder of eToro, comments: “We believe that the most successful investors are those who invest in their passions and that’s why we have launched the shopping cart portfolio. Retail is one of the world’s leading sectors, with the industry worth more than £20 trillion, meaning there are plenty of opportunities for investors to make money. 

“The sector also includes some of the world’s best-loved and fastest-growing brands producing items that many of us use every day. For these reasons, we believe investors will love our new shopping cart portfolio and will be able to tap into an incredibly dynamic sector.”

The shopping cart portfolio also comes with a risk rating so people can ensure the investment is in keeping with their risk appetite. Initial investment starts from US$2,000 and investors can access tools and charts to track the portfolio’s performance while the social feed will keep them up-to-date on developments in the retail sector.

The 25 companies that make up eToro’s new shopping cart portfolio: 

• Vipshop Holdings Ltd

• Netflix Inc

• Wayfair Inc

• Alibaba Group Holding Ltd

• Expedia Group Inc

• eBay Inc

• Booking Holdings Inc

• Zalando SE

• Farfetch Ltd

• Ocado Group plc

• Amazon.com Inc

• MercadoLibre Inc

• JD.com Inc

• N Brown Group plc

• Etsy Inc

• MakeMyTrip Ltd

• Spotify Technology SA

• ASOS plc

• On the Beach plc

• Chewy Inc

• 1-800-Flowers.com Inc

• Meituan Dianping

• Overstock.com Inc

• Trip.com Group Ltd

• Jumia Technologies AG

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