In order to provide an optimal communication environment for small, medium and even big companies, Panasonic launches products set to be the game changers in office communications solution.

The Panasonic PBX line up essentially covers enhanced IP networking, unified communication system, and other various solutions to help improve work efficiency and customer service. They are future-proof and scalable, allowing businesses to build up on their current communication investments, reducing costs in the long run and shoring up profits. The goal is to share information more quickly and efficiently with each other, whether one is working from home or in other office locations, without extra costs.

Smart phones can be easily installed as extension lines, via a mobile app, with Panasonic’s new KX-NS300 PABX system. With this cost-effective solution, executives and staff can be reached anytime.

Designed for large-sized companies and to meet various user needs, the Business Communications Server is a full IP system with high expandability, designed to simplify and improve communications, lower costs and improve productivity. It is a unified communication system, which can also be connected to existing Panasonic PBXs to smoothly migrate to a full IP system. Among its functions include flexible IP platform, one-look networking, one-look networking survivability, smart remote extension, call centre solution, and smart migration. The enhanced productivity feature includes voice mail, fax, and communication assistant functions to easily identify who is available and how best to contact them at any time.

For small- and medium-sized companies, the Smart Hybrid PBX provides solutions to resolve communication problems. A unified communication system with rich IP features, the product can also use built-in applications such as call centre solution, mobile solution, and voice mail system. The Smart Hybrid System enables flexible system configurations that freely combine both IP and legacy systems to cost-effectively respond to one’s needs. It supports six analogue trunks and 18 extensions by itself, and up to 192 extensions with the Expansion Unit KX-NS320. Existing Analogue Proprietary Telephones (APTs), Digital Proprietary Telephones (DPTs) and Single Line Telephone (SLTs) from Panasonic and Trunk can continue to be used, enabling a system to be upgraded at a low cost without wasting resources.

The IP PBX System allows businesses to meet their single- or multi-site communication needs today and the future through its diverse business communication features, built-in applications, and a choice of fixed, mobile and advanced touch screen IP terminals. With the system supporting IP networks, the product line enables the communication environment to be flexible in line with the company’s growth. Its features include multi-site networking, flexible expansion by adding activation keys, cellular phone integration, IP smart integration, server-less system for office work assistance application.


The new Panasonic KX-NS300 can be installed as a simple call center platform. Its flexibility also makes it effective for small- and medium-sized companies.

Combining the advantages of traditional telecommunications with the convergence of IP technology, the Hybrid IP PBX System offers advanced features and flexibility to handle the company’s communication needs. It can also be easily upgraded to a high-end IP PBX System. Among its features include easy migration to VoIP, voice mail integration, multi-cell wireless integration, and IP smart migration. It also include various functions to support cost reductions.

These features make the Hybrid IP PBX system ideal for business process outsourcing (BPO) firms, including call centers, according to Panasonic Philippines System Solutions Group Marketing Manager May Gicain.

The telephone systems for small- to mid-sized companies have taken a giant leap forward with the Analogue Telephone Systems. Offering features seldom available in this category, the product reduces the cost of expansion through its easy upgradability, increases efficiency through the caller ID, and improves productivity through the voice-processing integration. The features include flexible and simple expansion, built-in voice message, caller ID display on SLT and APT, 3-level automatic reception with voice guidance, and flexible SMS routing.

Personal computers have become an essential business tool. Panasonic has developed a Unified Communication Solution to seamlessly integrate with advanced desktop productivity applications for improved business efficiency. The idea is to be able to communicate with a range of different methods: voice mail, email attachments, or using the communication assistant. For instance, the KX-NS built-in voice mail can handle incoming calls, record messages and conversations, and manage mailboxes all from a cellular phone. The number of channels and recording time can be flexibly adapted by changing activation keys and the memory card. The voice mail resources can be shared across the network. More so, the voice mail function can be used to automatically record conversations with customers for supervisors.

The fax server of the KX-NS1000 can receive, distribute and send faxes. Received faxes can be saved in mail boxes and notify you via the message waiting lamp or e-mail, forwarded, printed and downloaded.

When you have new fax and voice messages, the KX-NS series will send an email to notify you. Fax and voice messages can also be received as attachment files. The KX-NS series support IMAP4 servers. It can also be used as a simple call centre platform (without an external CTI server). It enables businesses to provide voice guidance for customers as well as export the call data to search by date and use these results to understand the problems or opportunities relating to customer service. It can back up recorded call data and restore it via network as necessary.

Communication assistant is a highly intuitive PC-based application suite with powerful point and click telephony and screen-based presence, availability, and a variety of collaboration tools. It can be used with or without a server, helpful for personal productivity, for operators or receptionists and for team or executive users.

As the name suggests, it’s like having your own deputy taking note of your calls, schedule and other business matters when you are away from your desk, on vacation or in a meeting.

Whatever the size of your company, Panasonic Philippines can design solutions for your communication requirements within budget. Please call Panasonic at (02) 635-2260 for a free demonstration.


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