LG wins coveted Italian design award for Dual Door-in-DoorTM refrigerator
Global technology innovator LG Electronics (LG) has been awarded the prestigious Compasso d’Oro International Award for the revolutionary refrigerator design of the company’s Dual Door-in-Door™ refrigerators. The company took home the top prize in the Design Food Preparation and Instruments category.
As the oldest and most recognized award of its kind in Europe, the Compasso d’Oro (“Golden Compass”) was established in 1954 to celebrate the products that were Made in Italy. Hosted exclusively by Associazione per il Disegno Industriale (ADI), the theme for this year’s award was Design for Food and Nutrition. The 2015 competition was the first time the award was open to competitors from outside Italy, making LG among the first foreign winner of Compasso d’Oro International. Entries were evaluated on three criteria: Innovation, Communicative Quality and Sustainability. The official awarding ceremony took place recently in Milan.
LG’s Door-in-Door concept has revolutionized refrigerator design, giving users quick access to frequently sought food items while simultaneously cold air loss. LG took the initial Door-in-Door concept one step further by adding another Door-in-Door compartment to double the convenience. Door-in-Door technology reduces the amount of cold air loss by up to 47 percent1 and with the addition of a second independent Door-in-Door compartment, cold air loss is further reduced.
But the design innovation isn’t just on the outside. Various compartments in the Dual Door-in-Door™ refrigerator make organization very easy. The Family Space compartment can be accessed from the outside at the push of a button and is perfect for frequently accessed items such as snacks and drinks. The Cooking Space on the left can be opened with an Easy-Open Handle that is hidden by the bottom of the door trim and holds essential cooking ingredients such as chopped vegetables, condiments and sauces.
With Black Stainless finishing, LG’s Dual Door-in-Door™ provides a stylish design that is both aesthetically pleasing and leaves the outside fingerprint and smudge resistant so it always looks its best.
“We are pleased to be recognized as one of the first international companies to receive the prestigious 2015 Compasso d’Oro award,” Vice President for LG Philippines Home Appliances Youngmin Chae said. “Design plays a vital role in LG’s overall product development as it brings beauty and functionality to our consumers’ lifestyles. This award is a testament to LG’s intent and design leadership in the home appliance industry.”
To learn more about LG’s award-winning Dual Door-in-Door refrigerator, visit lg.com/ph; like LG Philippines’ Facebook page; or follow @LGPhilippines on Twitter and Instagram.
1Based on testing conducted by Intertek for models SX5534WB, GR-S632GLRC and LFX3194ST/02. According to LG’s internal test method, measurements are taken for the percentage reduction in the exchange rate of air when opening the Door-in-Door™ compartment compared to the main fridge door for 10 seconds. Results may vary by models and the duration of time the door remains open.
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About LG Electronics Home Appliance & Air Solution Company
The LG Electronics Home Appliance & Air Solution Company is a global leader in home appliances, air conditioning and air quality systems. The company is creating total solutions for the home with its industry leading core technologies. LG is committed to making life better for consumers around the world by providing thoughtfully designed products, including refrigerators, washing machines, dishwashing machines, cooking appliances, vacuum cleaners, built-in appliances, air conditioners, air purifiers and dehumidifiers. Collectively, these products deliver enhanced convenience, superb performance, great savings and compelling health benefits. For more information, please visit www.LG.com.