Goldilocks, the country’s number one bakeshop, has undoubtedly established itself as a true Filipino icon through its passion to serve quality products all throughout the Philippines.

Despite having 454 branches nationwide, Goldilocks has always maintained an inimitable level of freshness when it comes to its all-time favorites. Aside from applying the most advances baking and packaging techniques to preserve this attribute, the transport time from Goldilocks plants to retail outlets are likewise kept to a minimum.

With the growth of demand in the Visayas market – where Goldilocks has 83 branches – the company recently opened a new cake plant at the Cebu Light Industrial Park in Lapu-Lapu City. The new cake plant is meant to serve the areas of Cebu, Bohol, Eastern Visayas, and Negros Oriental more efficiently.

Lapu-Lapu City Mayor Paz Radaza joined Goldilocks Bakeshop President Richard Yee and Supply Chain and Technical Director Lawrence Chin for the official blessing of the plant. Together with almost a hundred guests, it was once again affirmed how Goldilocks is committed to bring the most delicious and iconic Goldilocks treats to the entire Visayas region.

To learn more about Goldilocks Bakeshop, please visit their official Facebook page, or their website at


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