Manila, PHILIPPINES, April 22, 2021 – Xiaomi Philippines today introduced a new addition to its Mi 11 family – Mi 11 Lite. The new device packs all the perks of a flagship-level smartphone into an ultra-lightweight and stylish design, perfect for users seeking a high end smartphone without the high price. This new smartphone from Xiaomi will be available starting April 24. 

Experience the difference with TrueColor AMOLED display

Sporting a 6.55” AMOLED DotDisplay with 10-bit TrueColor support, Mi 11 Lite produces a dazzling 1.07 billion colors – 64x more than its predecessor. This allows for smoother color gradation and a more natural transition between hues, minimizing banding and reducing noise and blemishes on the image, whatever angle the display is viewed from. 

Featuring DCI-P3 color gamut, color performance is further optimized by providing high color accuracy and retention, ultimately creating a stunningly vivid, true-to life image. Additionally, its support for HDR10 creates a more dynamic image with sharper contrast for a more lifelike viewing experience.

Mi 11 Lite’s stunning picture quality is paired with equally vivid sound. Equipped with dual speakers and certified with Hi-Res Audio, Mi 11 Lite offers an exceptional listening experience with truly immersive sound.

In addition, with its 90Hz refresh and 240Hz touch sampling rate, Mi 11 Lite is as impressive to use as it is to look at – gone are the days of waiting for laggy, unresponsive screens.

Flagship-level performance 

Debuting with the Qualcomm® SnapdragonTM 732G, Mi 11 Lite offers more power, more speed and higher reliability with its 8nm manufacturing process technology. Equipped with LiquidCool technology, Mi 11 Lite was built to stay at peak performance even during periods of heavy usage such as when streaming or gaming. 

Boasting a 4,250mAh battery and 33W fast-charging, Mi 11 Lite offers long-lasting power for full day1 and even multi-day use – say goodbye to low battery anxiety.

Continuing the heritage of best-in-class camera performance

Mi 11 Lite confidently carries on Xiaomi’s legacy of innovation and best-in-class smartphone camera technology. Touting a triple rear camera array with a 64MP main shooter and 1/1.97” sensor, Mi 11 Lite offers a nimble and user-friendly experience that enables anyone to take professional grade pictures and videos with minimal effort. An 8MP ultra-wide angle and 5MP telemacro camera round out the triple camera setup, allowing users to capture wide scenery shots or close up macro shots with stunning detail. 

Both the wide-angle camera and the 16MP front camera have been optimized for low-light conditions with Night Mode, enabling users to take stunning images of sunset landscapes, nighttime cityscapes or night-out selfies with higher brightness, sharper contrast and enhanced detail. The cameras are further boosted by a selection of new video modes and filters that allow anyone to easily capture pro-level, cinematic footage that would otherwise require a high level of expertise and expensive equipment to create. 

Head-Turning Design and Comfortable Feel

Measuring just 6.81mm in thickness and weighing in at a mere 157g, Mi 11 Lite offers a more comfortable and lightweight in-hand feel. Sporting a punch-hole cut out for the front camera, Mi 11 Lite achieves a nearly bezel free design for users looking for maximum screen size. Protected by Corning® Gorilla® Glass 5, Mi 11 Lite was built to withstand damage from everyday drops and scratches. 

Designed for the fashionable young generation, Mi 11 Lite 4G offers fresh color options including Boba Black, Bubblegum Blue and Peach Pink.

Price and Availability 

The Mi 11 Lite comes in 8GB+128GB storage variant with an SRP of PHP 14,990, and will be available for purchase from Authorized Mi Stores and partner retailers nationwide as well as our official stores in Lazada and Shopee starting April 24. 

Please stay tuned to Xiaomi’s official website and information portal at https://www.mi.com/ph/, or follow their official Facebook or Instagram pages for other updates.

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