With the extended lockdown, more businesses realize that going digital is a must to survive and thrive. For entrepreneurs who want to revamp their business but are intimidated by complicated jargon and too many options, Globe myBusiness Academy (GmBA) introduces ‘solu-Shawn’, a go-to digital coach who can guide them on their journey.

Shawn is an online guide who can help business owners understand the many technology options open to them, to help them run their operations more smoothly.  In his video series “Solutions from Shawn”, he explains different ICT tools and solutions in a simple and straightforward way.

“We want to break the barrier that prevents MSMEs from enhancing their business operations. ‘Solutions from Shawn’ is our way to equip entrepreneurs with the understanding of how they can maximize these tools to support their daily business activities,” said Globe myBusiness Strategy and Marketing Head Maridol Ylanan.

For its debut video, Shawn explains in three minutes the Application Programming Interface (API) solution —or simply put, a software that allows communication between two applications to make businesses run more smoothly. 

Link to video here: https://glbe.co/Shawn_API.

APIs in fact solve various business day to day operational issues. School administrators who struggle to stay connected with parents, students, and staff or BPO firms that don’t have enough agents to field calls, may find APIs useful in solving various business operational problems. How? Shawn teaches us that APIs will let schools send messages in bulk to families and faculty, and enable BPOs to respond to concerns of multiple customers all at once.

Shawn’s upcoming videos include Cloud Payroll, Cybersecurity and Cloud Solutions will clearly explain how each solution can be useful across various scenarios in different industries.  The video series will be a boon to business owners who want to thrive in an increasingly tech-driven economy. 

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