Manila, [June 25, 2014] – The 4th Yahoo Celebrity Awards (formerly Yahoo OMG! Awards) is proving to be the most exciting one yet! After only three weeks of voting, over 9 million votes were notched from online votes, surpassing last year’s total number of votes!
Yahoo Celebrity Awards honors Filipino celebrities from the fields of movies, music, radio and television, who are voted into the top ranks by their fans from across the world. This is the fourth consecutive year of Yahoo Celebrity Awards, which are not only the most popular awards program in the country but also uniquely “Powered by You” – as fans have the exclusive power to vote for their favorite stars.
Kate Delos Reyes, Country Manager and Country Editor of Yahoo Philippines was ecstatic with the results and said, “We all know how much Filipino fans love our celebrities! Now is the time to show them how important they are to you. Ask your friends and family to vote to make sure your favorites win in their respective categories!”
This year’s awards is made more exciting with the addition of 10 new categories; Celebrity Couple, Celebrity Family, Male and Female Hothletes, Band of the Year, Male and Female ‘Kontrabida’, Emerging Band, Song of the Year and Social Media Star. There are 140 nominees across 28 categories.
Mike Constantino, Country Sales Director added, “After an early analysis, we can already see some celebrities dominating the votes in their respective categories. Regularly checking the voting is such an exciting exercise. We are so happy that Filipino fans are very passionate about their celebrities and turn to Yahoo as their source for celebrity news!”
Voting for nominees is open online at yahoo.com.ph/celebrityawards until July 12, 2014. Users may follow the awards on Twitter @yahooph #YahooAwards. The winners will be announced at the awards night on July 18 at the Mall of Asia Arena. Tickets are available for FREE at SM Tickets.
The Yahoo Celebrity Awards is supported by leading brands in the Philippines, including McDonald’s, KakaoTalk, PLDT HOME Bro Ultera, JAG Jeans, Emperador Light, Jack & Jill Piattos and Pond’s.
Yahoo is focused on making the world’s daily habits inspiring and entertaining. By creating highly personalized experiences for our users, we keep people connected to what matters most to them, across devices and around the world. In turn, we create value for advertisers by connecting them with the audiences that build their businesses. Yahoo is headquartered in Sunnyvale, California, and has offices located throughout the Americas, Asia Pacific (APAC) and the Europe, Middle East and Africa (EMEA) regions. For more information, visit the pressroom (pressroom.yahoo.net) or the Company’s blog (yahoo.tumblr.com).